Conference to Convene Media Industry Executives and Insiders

The National Hispanic Media Coalition(NHMC) announces the 2013 MediaCon taking place June 20 at the Pasadena Convention Center in Pasadena, CA. For the second year, NHMC will convene industry executives, celebrity talent and media insiders to discuss trends and emerging issues in the entertainment and media industry and the role Latinos are playing now and in the future of media.

MediaCon is uniquely designed to advance the image of Latinos in media by providing timely information through sessions such as the opening plenary which will address the state of Latinos in media. Thought-provoking panels that will inform how advertisers are courting the Latino consumer, the ways Latinos are using alternative platforms such as the internet to produce and monetize content; as well as MediaCon’s signature Empowering Latinas in Entertainment session to name a few. Attendees will include TV, cable, and film executives, as well as agents, managers, producers, writers, and directors.

“We received overwhelmingly positive feedback from last year’s inaugural conference. We are excited to put on MediaCon for a second year” said Alex Nogales, President and CEO of NHMC. “The 2010 census combined with the 2012 Presidential election has made it clear that the Latino political and purchasing power are a force to be reckoned with.

The purpose of MediaCon is to bring media and entertainment players together under one roof to discuss what is happening in the industry and how to use that information to further Latino interests.”

For additional conference information or to register, visit www.nhmc.org.